Professional businessman working on laptop
Professional businessman working on laptop

ECC

Problem

    ECCUK’s previous website had strong service offerings but wasn’t performing where it needed to:

    • The site structure didn’t support search performance
    • Navigation was unclear and content was hard to skim
    • The overall experience didn’t reflect the company’s technical expertise
    • They weren’t ranking for key commercial EV search terms


    They needed a faster, more intuitive site with clearer content — and better visibility on Google.
     

Solution

    We rebuilt and restructured the site on WordPress, improving both UX and search performance.
     

    • Refined the site structure to improve crawlability and internal linking
    • Simplified the navigation and improved page hierarchy
    • Applied SEO best practices across service, location, and blog content
    • Improved mobile performance and page speed
    • Updated design elements to better reflect ECCUK’s expertise and scale

About the client

logo

Electric Car Chargers UK is a commercial EV charging company founded in 2018. They specialise in providing turnkey electric vehicle charging solutions — from planning and supply to installation and infrastructure management.
With a team rooted in sustainability and practical delivery, ECCUK helps businesses transition to electric fleets with reliable, scalable charging solutions across single or multi-site locations.
Their focus: expert service, high-quality installs, and supporting the UK’s journey to net zero.
 

Tech Stack

logo WORDPRESS
logo NODE JS
UX/UI DESIGN
PRODUCT MANAGEMENT

The Results

    • ECCUK now ranks on page 1 for key commercial EV charger terms
    • Clearer site structure has increased time on page and user flow
    • Lead generation from organic traffic has improved
    • The new site now reflects ECCUK’s position as a trusted national installer
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OUR PRODUCTS

(001)

Optiloom
(001)

Run AB tests directly on your live site. Track results. Make confident changes backed by data.

Categories

AB Testing Web tracking Web Design Guidelines Visual identity
Optiloom

Run AB tests directly on your live site. Track results. Make confident changes backed by data.

Categories

AB Testing Web tracking Web Design Guidelines Visual identity

(002)

Observe IQ
(002)

Track any webpage for changes and get instant alerts. Whether it’s a price drop, job posting, or competitor update — Observe IQ keeps you informed in real time, so you never miss a beat.

Observe IQ

Track any webpage for changes and get instant alerts. Whether it’s a price drop, job posting, or competitor update — Observe IQ keeps you informed in real time, so you never miss a beat.

Related works

  • Adapted the platform for the Italian market.
  • Full Umbraco build with Azure hosting.
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View Project
  • Adapted the platform for the Italian market.
  • Full Umbraco build with Azure hosting.
  • Supports thousands of users daily.
View Project

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